{"id":113959,"date":"2021-02-26T22:04:39","date_gmt":"2021-02-27T01:04:39","guid":{"rendered":"https:\/\/gay.blog.br\/?p=113959"},"modified":"2021-03-06T17:44:57","modified_gmt":"2021-03-06T20:44:57","slug":"netflix-invertira-us-100-millones-de-dolares-en-contenido-enfocado-en-la-diversidad","status":"publish","type":"post","link":"https:\/\/gay.blog.br\/es\/noticias-es\/netflix-invertira-us-100-millones-de-dolares-en-contenido-enfocado-en-la-diversidad\/","title":{"rendered":"Netflix invertir\u00e1 US$ 100 millones de d\u00f3lares en contenido enfocado en la diversidad"},"content":{"rendered":"

Netflix<\/strong> ha anunciado que tiene un Fondo para Acciones Creativas (Fund for Creative Equity) e invertir\u00e1 US$ 100 millones de d\u00f3lares en contenido en la plataforma durante los pr\u00f3ximos 5 a\u00f1os. La informaci\u00f3n es del canal B9<\/a>.<\/p>\n

Seg\u00fan el CEO y director de contenido Ted Sarandos<\/strong>, el fondo trabajar\u00e1 en asociaci\u00f3n con organizaciones externas que tienen una \u00abs\u00f3lida trayectoria de establecer comunidades subrepresentadas para el \u00e9xito en las industrias de la televisi\u00f3n y el cine\u00bb<\/em>, y el objetivo es \u201cIdentificar, capacitar y dar trabajo a talentos emergentes en todo el mundo\u201d.<\/em><\/p>\n

En enero, Netflix present\u00f3 su primer informe de diversidad realizado por USC Annenberg Inclusion Initiative<\/a>, que indic\u00f3 que, si bien los programas de la plataforma han avanzado hacia la inclusi\u00f3n, considerando que en los \u00faltimos dos a\u00f1os ha habido un aumento significativo de \u00abmujeres en la pantalla y detr\u00e1s de escena, elencos negros y creativos y mujeres negras en papeles protag\u00f3nicos\u00bb<\/em>, todav\u00eda hay mucho por mejorar, considerando que \u00abla representaci\u00f3n racial\/\u00e9tnica var\u00eda seg\u00fan el grupo y los personajes LGBTQI+ y los personajes con discapacidades son raros\u00bb.<\/em><\/p>\n

\"Netflix<\/a>
Reproducci\u00f3n<\/figcaption><\/figure>\n

7 ENTRE 10 J\u00d3VENES BRASILE\u00d1OS BUSCAN REPRESENTATIVIDAD EN NETFLIX<\/strong><\/h3>\n

En enero de 2020<\/a>, una encuesta realizada por Netflix a 1000 j\u00f3venes brasile\u00f1os de entre 16 y 25 a\u00f1os, mostr\u00f3 que personajes similares a ellos y sus amigos son un factor importante para elegir qu\u00e9 pel\u00edcula o serie ver.<\/p>\n

Para muchos, verse a s\u00ed mismos en la pantalla ya no es una cuesti\u00f3n de elecci\u00f3n, ya que 8 de cada 10 (79%) j\u00f3venes dijeron que ahora se ven m\u00e1s en la pantalla que antes.<\/p>\n

\u00abLos j\u00f3venes quieren verse representados en las historias que ven. Y Netflix tiene el compromiso de llevar historias m\u00e1s diversas a nuestros suscriptores, porque creemos que m\u00e1s personas deber\u00edan ver sus vidas reflejadas en la pantalla. Por eso estamos tan emocionados sobre diferentes series y pel\u00edculas que tenemos para este p\u00fablico – desde Sex Education y Para Todos os Garotos que J\u00e1 Amei, hasta Atypical y Sintonia \u00ab<\/em>, dice Maria Angela de Jesus<\/strong>, directora de producciones internacionales originales de Netflix en Brasil.<\/p>\n

La encuesta fue realizada por NetQuest, entre el 13 y el 15 de enero de 2020, en base a las respuestas de 1,000 personas, entre 16 y 25 a\u00f1os. La muestra se equilibr\u00f3 por edad\/g\u00e9nero y representa una poblaci\u00f3n adulta en l\u00ednea que ve pel\u00edculas y programas de televisi\u00f3n a trav\u00e9s de transmisi\u00f3n, TV paga y TV abierta en Brasil.<\/p>\n","protected":false},"excerpt":{"rendered":"

El fondo trabajar\u00e1 en asociaci\u00f3n con organizaciones externas que tienen una s\u00f3lida trayectoria en el establecimiento de comunidades subrepresentadas para el \u00e9xito en las industrias de la televisi\u00f3n y el cine.<\/p>\n","protected":false},"author":3515,"featured_media":113637,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAoiEBg-BXrJeACjO8p49SE4kTY:productID":"","jetpack_post_was_ever_published":false,"tdm_status":"","tdm_grid_status":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Netflix invertir\u00e1 US$ 100 millones de d\u00f3lares en contenido enfocado en la diversidad 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